The IFM’s Facebook page presents all of the IFM’s news in real time (course news, events, publications, IFM networks, lectures, encounters etc.) Facebook is fast becoming one of the most important social networks in the world with 700000 members in France and 50 million around the world. In addition, there is a Facebook page for IFM students and graduates. http://www.facebook.com/pages/Paris-France/Institut-Francais-de-la-Mode/59580882121?ref=s On Twitter, the flow of information from the IFM is in the form of a spontaneous and reactive micro-blog with texts that do not exceed 140 characters. http://www.twitter.com/IFMPARIS The homepage of the IFM website contains links to Facebook and Twitter (see toolbar).