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BOUTIQUES DE MODE, MODE D’EMPLOI (FASHION BOUTIQUES, A HOW-TO)
A professional guide published in tandem with the Fédération Nationale de l’Habillement.


A professional guide published in tandem with the Fédération Nationale de l’Habillement
This is a professional guide aimed at designers, new ready-to-wear boutique owners and professionals in the sector in need a refresher course. The guide provides a synthesis of the market (retail and consumption) and a rundown on the best practices in management and development.

This edition has been updated in 2009 (1st edition 2003, 2nd edition 2006).

The guide was co-written by Franck Delpal (IFM/ Economic Observatory) and Jean-Pierre Gallois (consultant, Retail Developments), and is published by the Fédération Nationale de l'Habillement.

Contact the author: fdelpal@ifm-paris.com