« 7S » ORAL: LELIEVRE AND BOUCHERON
Analyses presented to company directors.
 Patrick Lelièvre, Laure Crépy, Frédéric Capelli, Patrice de Robillard (Lelièvre). The students on the IFM’s Executive MBA had their seventh session from Thursday march 12th to Saturday March 14th. The session included the « 7S » oral, as part of the « business culture and change » class given by Patrice Stern and Luc Rafflin. The case-study analysis according to the “7S” method developed by McKinsey (Shared Values, Strategy, Structure, Systems, Staff, Style, Skills) helps to understand the dynamics of an organization and fix new strategic objectives. Two groups presented their 7S oral during this session (the other groups will do so in May). The first group worked on Lelièvre the high-end fabric producer. The results of the analysis were outlined to Patrick Lelièvre, the CEO, Laure Crépy (Marketing Director), Patrice de Robillard (Sales Director France), Frédéric Capelli (Administrative and Financial Director). The second group did an analysis of Boucheron for Berta de Pablos (marketing and International design Director, GFM 2005 alum) and Nathalie de Place (HR).  Benoît Chottin, Alain Zubieta, Chloé Cortinovis (étudiants GFM 2009/2010). These analyses that follow on from weeks of research and interviews in the field (inside the business and the production units), are a chance for in-depth exchanges between the students and the heads of the businesses involved. The companies agree to openness and questioning while providing invaluable experience and strategic vision for the students.
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