Advanced Management Program

MODULE 1:
GLOBALIZATION, STRATEGY AND INNOVATION
全球化，战略与创新
17-19 September 2010

MODULE 2:
BRAND MANAGEMENT
品牌管理
15-17 October 2010 (3 Days in Beijing)

MODULE 3:
COMMUNICATION & RETAIL
沟通和零售
19-21 November 2010 (3 Days in Shenzhen)

MODULE 4:
CONSUMER BEHAVIOR & PRODUCT STRATEGY
消费者行为和产品策略
17-19 December 2010 (3 Days in Shanghai)

MODULE 5:
VALUE CHAIN & BUSINESS MODELS
价值链和商业模式
14-16 January 2011 (3 Days in Beijing)

MODULE 6:
FASHION CULTURE, CREATION & DESIGN
时尚文化，创意与设计
18-20 March 2011 (3 Days in Beijing)

CURRICULUM