Luca Marchetti
Luca Marchetti
Sémiologie, Espace de vente, scénographie, merchandising visuel / Lecturer

Luca Marchetti trained in semiotics at the University of Bologna (Italy) and in applied semiotics at the University of Limoges (France). He now works internationally as a consultant in branding, market research and inter-cultural analysis. As an independent curator, he focuses on events bridging fashion, design and art. After teaching applied semiotics at CELSA (University of Paris - La Sorbonne) for ten years he currently holds a seminar of semiotics of luxury at ESCP Europe and is professor at HEAD - University of Art and Design Geneva (CH).

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Conférence des grandes écoles