Research Review
BRANDS AND SOCIETY
mode de recherche, N° 3 -
January 2005
Brands and society

Culture as seen through the prism of brands
Bruno Remaury

A critique of ostentation as applied to luxury brands
Selvane Mohandas du Ménil

The soft violence or the new religious nature of brands
Benoît Heilbrunn

Brands, budget constraints and immaterialism
Pascal Morand

Women and fashion (1908)
Georg Simmel

 

36, Quai d'Austerlitz - 75013 Paris - France — T. +33 (0)1 70 38 89 89 — F. + 33 (0)1 70 38 89 00 — ifm@ifm-paris.com — Plan d'accès

Conférence des grandes écoles